The primary goal of SEO is to improve your website’s ranking in search results. When someone searches for a topic related to your website, you want your site to appear near the top of the search results so that people can find and visit your site.
Now, when it comes to the importance of on-page SEO, it’s about optimizing your website’s individual pages. This includes things like using relevant keywords, creating high-quality content, and making sure your web pages are well-structured and user-friendly. On-page SEO helps search engines understand what your page is about and ensures that it provides value to visitors. It’s a crucial part of SEO because it directly impacts your page’s visibility and ranking in search results. So, in a nutshell, on-page SEO is all about making your web pages awesome and helpful to both users and search engines.
Read More: Keyword Optimization in On-Page SEO: Best Practices