When it comes to using a backlink checker like Ahrefs or Majestic SEO, here are some benefits that might interest you:

  1. Spotting Your Backlinks: These tools help you find and track all the websites that link back to your site. This can be super useful to see who’s talking about you online.
  2. Competitor Analysis: You can spy on your competition. These tools let you see who’s linking to your competitors’ sites. This can help you figure out where they’re getting their SEO juice from.
  3. Quality Control: Backlink checkers can help you figure out if the websites linking to you are high-quality and relevant. Quality matters more than quantity in the world of backlinks.
  4. Detecting Broken Links: They can also spot any broken or lost backlinks. You can then try to fix them or replace them with new ones.
  5. Track Progress: Over time, you can track how your backlink profile is growing. Are you gaining more backlinks? Are they helping your website’s SEO?
  6. Keyword Research: Some of these tools can also help with keyword research, which is important for SEO. You can find out which keywords are driving traffic to your site and your competitors’.

Remember, these tools are like SEO detectives. They help you see what’s happening behind the scenes with your website and your competitors’ websites, which is crucial for improving your SEO game.

Read More: What are the benefits and drawbacks of paying for backlinks?